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Retail store interior with organized product displays
Retail Layout Consulting · Argentina

Your store has everything.
Except the right flow.

Good location, good product, competitive prices — yet customers walk in, browse, and leave without buying. The issue is rarely what you sell. It's how the space is organized.

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Service Type
Layout & Visual Merchandising
Approach
Field Observation · No Construction
Focus
Argentine Retail Businesses
Location
Carcaraña, Santa Fe
Empty store aisle showing a cold zone where customers rarely venture
Real customer paths are predictable
The Real Problem

They entered. They looked around. They left.

There's a specific moment that repeats itself in retail stores every day: a customer walks in, makes a quick scan of the space, and their brain immediately maps out a path. That path is not random. It follows predictable patterns shaped by sight lines, furniture placement, lighting, and signage.

If your layout doesn't guide that path intentionally, customers will drift toward exits, avoid back corners, and never encounter your most valuable products.

Cold zones where products sit untouched for weeks
Traffic flow that leads customers straight to the exit
High-margin items placed where eyes don't naturally go
Signage that creates confusion instead of guiding decisions
What We Do

Consulting that works with what you already have

We don't renovate. We reorganize. Every intervention uses your existing fixtures, furniture, and products — repositioned to work harder for your business.

Field Customer Flow Observation

We conduct structured in-store observation sessions to map how real customers actually move through your space — where they slow down, where they stop, and where they turn around.

Cold Zone Identification

We pinpoint the areas of your store that customers consistently ignore. Understanding why these zones are cold is the first step to warming them up — or reassigning them strategically.

Product & Fixture Repositioning

We redesign the arrangement of products and display furniture to create a natural, guided path that takes customers past your most profitable categories before reaching the exit.

Signage & Display Adjustment

We review and reposition your signage, price tags, and product presentations so that communication happens at the right moment — when the customer is in the right place to act.

How It Works

Three stages. One reorganized store.

1

We Observe

We visit your store and conduct structured field observation — watching how customers actually navigate the space, without interfering with the natural shopping experience.

2

We Diagnose

We analyze what we observed alongside your store's product mix and margin structure, then prepare a clear diagnosis identifying the specific friction points in your layout.

3

We Reorganize

We implement the changes directly — repositioning displays, adjusting signage, and reorganizing product placement using everything you already have in the store.

Get in Touch

Ready to talk about your store?

Address

Moreno 373
S2138BGG Carcaraña
Santa Fe, Argentina